With the upgrading of consumption, people's requirements for life have been improved, and they no longer pay blind attention to price. New products and unfashionable designs have become their consumption points. Under this trend, personalized and customized consumption has spread in the home decoration industry, and the bathroom industry presents a trend of "private customization".
"Aesthetic demand" leads the upgrading of household consumption
The post-90s generation has gradually become the main group in the home decoration consumption market. In fact, this is the basis for the rise of customized home decoration. Unlike the traditional post-60s and Post-70s consumers, they pay more attention to the overall life art of the home, and the uniform home decoration can no longer meet their demand for personalized life.
Moreover, consumers' requirements for the utilization rate of both space and design of home decoration have increased, and it is not surprising that customized sanitary ware has just met the personalized aesthetic needs, sufficient design sense, high space utilization rate, convenient installation and other advantages, and has become the favorite of the market.
Private customized unique design, the future can be expected
In the past two years, the "one-stop" home design has become more and more popular in the market among private custom-made home decoration. Young consumers are actually more concerned about home decoration design than construction. Therefore, the major bathroom brands should advocate that designers return to the original intention of design, and reestablish the dominant position of home decoration "design".
In addition, the major bathroom brands should change from simply selling products to promoting "exquisite and comfortable lifestyle", so as to lead the home decoration design industry back to a more transparent and standardized market atmosphere. "Private customization" has emerged with the development of the times. Only by integrating the essence of technology and art, listening to every subtle idea of consumers, and turning dreams into reality with the power of science and technology, can sanitary ware enterprises enjoy a bright future.